1. Project Description

The mobile sports betting application "BetWise" for the European market was developed as part of an educational project. The name "BetWise" is a combination of the words "bet" and "wise," meaning "smart bets" or "reasonable bets." This name suggests that users can make informed and thoughtful bets based on analytics, statistics, and other relevant factors. It also implies a responsible approach to gambling.

The app is primarily focused on the European market. Based on an analysis of various sources, I concluded that people in Europe place bets on a wide range of sports.

During the development of the project, I completed the following steps:

1. Conducted competitor and industry research
2. Created user personas
3. Developed user flows for key features
4. Designed the information architecture
5. Created a mood board
6. Designed wireframes for the application
7. Developed the visual design (UI) of the app
8. Built prototypes of all screens

2. Problems and Their Solutions